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Archive - Oct 25, 2007
What's the Oil of the 21st Century?
There's a project called Oil 21, "Perspectives on Intellectual Property," started by the cool folks at Bootlab in Berlin. The name come from a quote by some bigshot at Getty Images in which he claimed that IP is the oil of the 21st century.
This is perhaps an unsurprising statement (the Getty family made their money from oil, afterall), but it's a really stupid metaphor, and I'll tell you why: Oil is the Oil of the 21st century. I'm positive that at least until 2040 or so petroleum will continue to be something that shapes the world, informs geopolitics, and causes conflict around the globe more than any other resource, with the possible exception of water.
I guess I'm glad someone still cares a lot about fighting the good fight over in IP land, that virtual world where songs and books and images are drops of vital water in some virtual desert.
But I've really moved on. Most of the masses in the rich world don't care and it's irrelevant - youth steal music and movies and no one can ever stop them. Most of the rest of the world is too busy fighting for water and a place to live and food to eat. Occasionally in that world someone earns enough to buy that food by stacking some pirated DVDs on a blanket in the street and selling them for 50 cents a pop. That will never be stopped.
So, it's a niche issue for rich academics and artists. I'm done. I'm more interested in, for instance, the drops of water that might sustain the real thirst of people in other, more visceral deserts.